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OUR STORY

At LA LOOP, our understated elegance seamlessly blends form and function, cradling your favorite glasses while gracing your neck. Inspired by the allure of fine fashion in her Parisian teenage years, Elizabeth Faraut pioneered the concept of the ‘eyewear necklace’ in 1999, giving birth to the original LA LOOP. Her iconic patented designs are more than accessories; they’re expressions of artistry, emphasizing fine materials and custom looks.


Our global acclaim is no accident. LA LOOP creations have graced the shelves of the famed MOMA Design Store in New York and adorned the pages of prestigious publications like Vogue, Harper’s Bazaar, and The New York Times. With LA LOOPs carried in hundreds of stores across 26 countries, our devoted following appreciates the fusion of style and practicality. But LA LOOP is more than a brand; it’s a supported community. LOOPin Grants champion nonprofits our fans believe in, celebrating fashionable philanthropy—a circle symbolizing a profound connection and our unwavering commitment to the world around us


OUR FOUNDER

 

"I'm a big connection person." — Elizabeth Faraut

Some things are simply meant to be. When Elizabeth Faraut created LA LOOP, she wasn’t just designing a product—she was building a symbol of connection. At its core, LA LOOP keeps you linked—to your glasses, to a community of LOOPERS, and to a network of trusted artisans, collaborators, and business partners who have become like family.

Elizabeth’s journey in fashion began in the 1990s, with roles at Figaro Madame, Guerlain, and GUESS. Her keen eye for style, combined with these experiences, shaped the refined aesthetic of LA LOOP, which she launched in New York in 1999. From the start, LA LOOP was more than an accessory—it was a movement.

Passionate and hands-on, Elizabeth travels the world to meet with LA LOOP’s artisans, source the finest materials, and ensure that every piece reflects her unwavering commitment to quality. But beyond craftsmanship, LA LOOP is rooted in a philosophy of fairness, kindness, and giving back.

A dedicated philanthropist, Elizabeth takes an active role in supporting causes close to her heart. She is a Henry Crown Fellow of the Aspen Institute and a past chair of the board of directors of the Downtown Women's Center in Los Angeles. Through LA LOOP’s Virtuous Loop initiative, she empowers LOOPERS to give back—celebrating and championing their philanthropic efforts as part of a larger, purpose-driven community.

 

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