LA LOOP was born from a simple frustration: glasses were everywhere except where they should be.

In 1999, someone asked a question that no one had thought to answer beautifully — what if keeping your glasses close didn’t mean sacrificing style? The result was the original hands-free solution for eyewear: a sleek, swivel-hinged necklace with a signature swivel-hinge design that keeps your frames secure — no slipping, no dropping, no losing them. Artisan-crafted. Impossible to leave home without.

But here’s the thing — a lot of people wear LA LOOP without glasses at all. Because at its core, it’s jewelry. Thoughtfully designed, beautifully made, and crafted to stand on its own. The loop is just part of what makes it special.

We’ve spent over two decades turning that idea into something people reach for every single day. The New Yorker, The New York Times, and Vogue took notice — but honestly, so did the person who just can’t imagine leaving the house without theirs.

Each season we bring new designs — new materials, new silhouettes, new ways to wear it. The idea, though, has never changed.

And through LOOP IN, our community giving initiative, we loop back — supporting the causes our community cares about most.

Because we don’t just make accessories. We make the thing you didn’t know you needed — until you couldn’t live without it.

Start your own LA LOOP story:
Shop Best Sellers · Mens · or our most-loved styles The Charlie, The Georgie Tag, and The Claudia.